Social Agency

Please address as Professors Cho and McCaskill (just kidding). We are really excited about the opportunity to develop and teach a course on social media strategies and Web 2.0 technologies to the undergraduate students at the University of Texas at Austin. This course will be offered for the Spring 2009 semester. We will be co-teaching/developing the course with Prof. Karl Lang who will be a visiting professor from CUNY Baruch.

A key segment for enterprises is the application platforms. In May 2007, Facebook introduced the ability to allow outside developers to inject new features and content into user experiences through a set of application programming interfaces (APIs). Based on Google’s OpenSocial APIs, MySpace soft launched its development platform in March 2008. In essence, the Facebook and MySpace are social operating systems.